Product Review: Green Mountain Fair Trade Coffee

SAM_1938Disclaimer: I’m a member of the BzzAgent program and received a free sample of Green Mountain Fair Trade Coffee and some coupons as part of the campaign. The thoughts and opinions expressed in this post are my honest opinion of the product. I was not required to write this review, nor was I compensated for writing it.

Mention the Green Mountain name to any true coffee lover and you’re bound to hear a little bit of excitement in the responses you get. Everyone I told about this campaign said, “Oh, Green Mountain is a good brand of coffee,” or some similar variation. I knew, with all the coffee lovers in my life, that getting others to try coffee wouldn’t be too difficult.

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The campaign itself wasn’t just about coffee though. It was about Fair Trade coffee. As part of this campaign, we were encouraged to visit and encourage others to view ChooseFairTrade.com. This is a great website where you can learn about what Fair Trade really means and how Green Mountain is striving to offer Fair Trade coffee blends to the public. As part of their campaign, Green Mountain sent superstar Kelly Clarkson to Peru to visit some of the local coffee farmers. She got to learn not only about the process of farming coffee beans but how the Fair Trade campaign has altered the lives of the farmers involved. Fair Trade, to be clear, is a logo applied to products that have agreed to pay farmers and manufacturers in foreign countries a fair wage for the products they produce. It applies not only to coffee, but to a wide variety of other foods and goods as well. [Read more…]